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Welcome to Pacific Optics

Pacific Optics Pty Ltd has been providing general merchandise category solutions to Australian retailers since 1994. We are a vertically integrated operation from the design of proprietary brands through to manufacturing, importing, distributing and marketing to over 6000 active customers throughout Australia.

 
WalknTalk
Aerial
Black Ice
SIN Eyewear
Telstra Logo
Stingray Eyewear
Fuse Audio
 
Caltex Partner
Caltex Partner
Borobi Merchandise Commonwealth Games 2018
PAcific Optis Aerial Sales Representative In BP Store
Newslink Stores
WH Smith Stores Sydney Airport

Channels We Service

We provide a unique combination of vendor refill, direct to store and DC fulfilment, operating across a number of channels, including:

  • Petrol & Convenience
  • Tourism & Gift
  • Pharmacy
  • Lifestyle
  • Grocery
  • Mass Merchants
  • Tertiary
  • Newsagency
  • Fashion and Apparel
  • Vending Machine
  • Mining
  • Specialist Retailers
Caltex Partner
Caltex Partner
Borobi Merchandise Commonwealth Games 2018
PAcific Optis Aerial Sales Representative In BP Store
Newslink Stores
WH Smith Stores Sydney Airport

Channels We Service

We provide a unique combination of vendor refill, direct to store and DC fulfilment, operating across a number of channels, including:

  • Petrol & Convenience
  • Tourism & Gift
  • Pharmacy
  • Lifestyle
  • Grocery
  • Newsagency
  • Specialist Retailers & More…

We have a portfolio of successful brands offering a diverse range of lifestyle, technology, and promotional products.“We create brands to deliver amazing customer experiences”

We have a portfolio of successful brands offering a diverse range of lifestyle, technology, and promotional products.
“We create brands to deliver amazing customer experiences”

We employ over 130 staff nationwide from product design and development through to operations and DC fulfilment.

James Yorath, Pacific Optics Employee

Pacific Optics has been providing general merchandise category solutions to nationwide retailers since 1994.

Pacific Optics Head Office In Taree Street

We have been voted “Supplier of the Year” 10 years straight from the Australian Association of Convenience Stores Awards.

Retail Customers

Retail Customers

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